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Lady Kitty Spencer photographed in 2018
MARBELLA

Princess Diana’s niece chosen to be face of Puerto Banús

Kitty Spencer will be used to woo a younger audience to the luxury stores as the iconic marina to the west of Marbella turns 50

Héctor Barbotta

Viernes, 21 de febrero 2020, 13:48

Puerto Banús has kicked off its 50th birthday celebrations and is keen to get its message across to a younger and more international audience.

To achieve this goal, bosses have chosen British model Kitty Spencer as ambassador for the anniversary year. Spencer is the niece of the late Diana, Princess of Wales and is seen as a fashion icon and important influencer. She is the daughter of the Earl of Spencer and his first wife.

The managing company at Puerto Banús wants to use 29-year-old Spencers image to increase the appeal of the luxury shops around the port in the west of Marbella to people under 30. An advertising campaign will launch in Marbella featuring her at the end of February.

Also part of the years birthday celebrations for Puerto Banús will be a programme of events and activities in conjunction with luxury brands.

Spencer was the face of Bulgari in 2018 and previously worked with Dolce & Gabbana. She became a full-time model in 2015.

Puerto Banús also wants to use its anniversary year to remind people of its important contribution to building up the modern day image of Marbella. and its role as a magnet for wealth since it opened in 1970.

Last year it was named the most exclusive marina in Europe by real estate agents, Engel & Völkers.

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surinenglish Princess Diana’s niece chosen to be face of Puerto Banús

Princess Diana’s niece chosen   to be face of Puerto Banús