Puerto Banús has this week launched a strategic development plan in which economic development, social equity and environmental protection converge as part of the Sustainable Marina concept. This is the objective set by the port's management for the next five years, aware that ports are facilities that cause great pressure on coastal ecosystems and adjacent communities.
According to Juan Núñez Insausti, CEO of the port, one of the main challenges will be to obtain Blue Flag certification, awarded by the European Foundation for Environmental Education (FEE) to beaches and ports which comply with a series of environmental conditions. This is an objective which the port hopes to achieve within two years.
Another of its objectives is the implementation of its Strategic Plan for Corporate Social Responsibility (CSR), which will establish the framework and general guidelines to be followed by the organisation over the next five years. It includes codes of conduct and good social and environmental practices which will apply to clients, employees, businesses, suppliers and port users.
Núñez also outlined the port's digitalisation plan, the goal of which is to establish a totally virtual customer relationship, to considerably reduce the use of paper and other materials, while offering a more agile and efficient service.