Mijas celebrated its traditional Tourist Day on Wednesday, and as usual large numbers of people gathered in the Plaza Virgen de la Peña in Mijas Pueblo where most of the activities took place. The mayor, Juan Carlos Maldonado, and Tourism councillor Josele González, described this as a day for the municipality to show its appreciation to the tourists who visit every day, "for everything they give us during the year".
The mayor said that Mijas has an advantage over other destinations because it can boast residential tourism 365 days a year and has an enviable level of coexistence. Josele González highlighted the role the municipality plays in the tourism sector of Malaga province: "In Mijas we want to be a leader in tourism, and we know that to do that we have to look after our visitors properly. Mijas is a major attraction for the thousands of tourists who come to Malaga province every year. The streets, the gastronomy and crafts make this a unique place, and this annual event is a way of saying thank you to everyone who chooses our municipality as a place to spend their holidays," he explained.
The entertainment laid on by the council's Tourism Department included different flamenco performances, and prizes were awarded to the winners of the Tapas Route. Afterwards, 500 free helpings of paella were given out to those present, and the day ended with an equestrian and flamenco show in the bullring.
"The tourism sector generates more employment than any other in our municipality, which is why we will continue to organise this type of event to establish Mijas as a benchmark destination for the Costa del Sol and the province in general," explained González.
The mayor said he was delighted that so many people attended the celebrations, and stressed that the council will go on working to make the Mijas brand well-known and admired.
The council also took the opportunity on Tourist Day to announce that it will be holding its first Artisan and Gourmet Market from 1 to 16 December in La Cala de Mijas, in the square beside the supermarket. Commerce councillor Laura Moreno said this is part of the overall plan to raise awareness of the artisan crafts of Mijas, which is home to dozens of artists and craftspeople. She also explained that the market in December will be accompanied by activities such as workshops for children, which will include leathercraft and jewellery-making.